Think of it as a magical state we could call "perpetual start-up mentality".
As your company scales, enjoys escalating profits, and attracts genius employees, you need to fight to hang on to your fiery, edgy, start-up impulses.
Without a doubt, developing a scaled enterprise requires moving beyond pure scrappiness-- like those constant late-night banzai work sessions with cold pizza.
However, remaining a thriving, scaling enterprise requires preserving your sharp edges, perhaps bundled with a bit more elegance.
All companies are vulnerable to the negative side effects of maturation, and technology companies especially so, if they lose their hunger. Fight to keep:
-- Urgency for innovation and reinvention
-- Distaste for bureaucracy
-- Courage to pivot
-- Raw intensity
Which brings us to the tricky balance: scaling, while staying gritty, my friends.